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GOAT: Building A $10 Billion Business

GOAT: Building A $10 Billion Business

Sneaker resale app GOAT raised $195 million yesterday, valuing the business at $3.7 billion — up from $1.75 billion last September

Joe Pompliano
Jun 25, 2021
∙ Paid
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GOAT: Building A $10 Billion Business
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Friends,

Less than a decade ago, the sneaker industry and secondary market were seen as a subculture, a small group of enthusiasts and collectors that hung out on the dark corners of the internet.

But in the years since, it has transformed into a $30 billion market driven by superior technology, increased transparency, and even artificial intelligence.

GOA…

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