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Inside the Celtics record-breaking $6.1 billion sale (and what it means for the NBA)

Inside the Celtics record-breaking $6.1 billion sale (and what it means for the NBA)

Today's newsletter examines the unique details of the Celtics sale, including a two part transaction, private equity financing, new limited partners, no arena rights, and more.

Joe Pompliano
Mar 21, 2025
∙ Paid
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Huddle Up
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Inside the Celtics record-breaking $6.1 billion sale (and what it means for the NBA)
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(Derrick White and Jayson Tatum by Winslow Townson/Getty Images)

When the Boston Celtics went up for sale last year, many NBA owners and league executives were thrilled. It’s not that they didn’t like the Celtics ownership group; they did. These individuals just saw the writing on the wall. A record sale price would lead to higher exits for other owners and larger future expansion fees for the league.

But within a matter of weeks, a different scenario began to appear. Everyone knew the Celtics would sell for a record price, beating the $4 billion that Mat Ishbia paid for the Phoenix Suns. But what if the final number wasn’t as high as everyone had expected?

There is a lot to love about the Boston Celtics. Big city? Check. Rich history? They have it. Winning tradition? The Celtics have 18 NBA championships and counting.

However, from a business perspective, the Celtics have a few glaring issues.

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