Huddle Up

Huddle Up

Liberty Media Wants To Replicate F1's Success With $4.5 Billion MotoGP Deal

Joe Pompliano
Apr 03, 2024
∙ Paid
How Honda's stubbornness has left it in a MotoGP no-man's land
(Marc Márquez, Repsol Honda Team via Motosport Images)

After turning Formula 1 into one of the world’s fastest-growing sports leagues, Liberty Media is now looking to run the same playbook with MotoGP, announcing a deal this week to acquire the top motorcycle racing series for $4.5 billion.

The deal would give Liberty Media an 86% stake in the parent comp…

User's avatar

Continue reading this post for free, courtesy of Joe Pompliano.

Or purchase a paid subscription.
© 2026 Substack Inc · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture