Huddle Up

Huddle Up

The Billion Dollar Impact of Giannis Antetokounmpo

Milwaukee Bucks star Giannis Antetokounmpo signed a five-year, $228 million extension yesterday, but is that a bargain for the city and franchise?

Joe Pompliano
Dec 16, 2020
∙ Paid

Every morning I write an email discussing the business and money behind sports. If you would like to receive it directly in your inbox, subscribe now.

Friends,

Giannis Antetokounmpo, the NBA’s reigning two-time MVP and Milwaukee Bucks star, signed a five-year, $228 million extension yesterday — officially the richest contract in NBA history.

For a quick vi…

This post is for paid subscribers

Already a paid subscriber? Sign in
© 2025 Substack Inc · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture