The Golden State Valkyries haven't played a game (but they're already winning big)
Joe Lacob and Peter Guber turned the Warriors into a $9.4 billion empire. Now they’re using that same playbook in the WNBA, starting with record ticket sales, elite facilities, and blue-chip sponsors.
The Golden State Warriors are the NBA’s most valuable franchise today, but it wasn’t always this way. In fact, many people thought Joe Lacob and Peter Guber were crazy when they paid an NBA record $450 million for the Bay Area franchise in 2010.
The Warriors had only made the playoffs once over the previous 15 seasons. They played in Oracle Arena, the NB…