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July 2025

How MLB Turned a NASCAR Track Into a Baseball Stadium (in Just Two Months)
From demolishing old structures to installing synthetic turf, Major League Baseball had just two months to prepare Bristol Motor Speedway for…
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Joe Pompliano
2
MLS Finally Released Viewership Data...But It Raises More Questions Than It Answers
Today's newsletter breaks down the details behind MLS' recent viewership data, including how Apple calculated the numbers, how they compare to past…
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Joe Pompliano
1
How Real Madrid's Stadium Became A Cash-Printing Machine
Real Madrid had to borrow over $1 billion for its stadium renovation, but it unlocked new revenue streams, slashed existing debt, and changed the way…
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Joe Pompliano
1
Do WNBA Players Actually Hate Caitlin Clark?
Christine Brennan’s new book on Caitlin Clark has become an instant New York Times bestseller.
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Joe Pompliano
3
46:08
WNBA Players Want More Money...But It's More Complicated Than That
WNBA stars are pushing for $1 million salaries. The league says it can’t afford it. The real story? A tangled web of revenue splits, ownership stakes…
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Joe Pompliano
3
The Real Reason Grant Horvat Isn’t Playing This Weekend
If you have spent any time on the platform formerly known as Twitter over the last few days, you have undoubtedly been caught up in the Grant Horvat…
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Joe Pompliano
1
The $100,000 Camera System That's Quietly Taking Over Sports
What started as a TV broadcast tool is now used by the NFL, FIFA, and Wimbledon. Here's how Hawk-Eye became the most important technology in modern…
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Joe Pompliano
How The NBA's New Salary Cap Actually Works (and why Adam Silver changed it)
Seven NBA champions in seven years. That’s not luck; it’s by design. The NBA quietly introduced new rules that make repeat titles nearly impossible. But…
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Joe Pompliano
2
Inside Cadillac’s $1 Billion Formula 1 Bet
Today's newsletter explains how Cadillac is preparing for its Formula 1 debut. We discuss F1's application process, real estate projects, budgets…
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Joe Pompliano
1
The Tour de France: How The World's Most Challenging Race Became A $150 Million Business
The Tour de France breaks bodies, burns calories, and somehow turns massive profits without charging fans a dime. Today's newsletter breaks down the…
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Joe Pompliano
2
The New Law That Could Kill Legal Sports Betting in America
Congress just passed a provision that could destroy professional gambling in the U.S. Today's newsletter breaks down what it all means (and why some…
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Joe Pompliano
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